Outdoor and out-of-home media are location-based, as we are, located in Pompano Beach, FL, the heart of South Florida's Miami-Dade/Broward/Palm Beach market. We drive the locations, we visit the venues, we are connected to the local community and the opportunities they present. We will find you the best South Florida billboard advertising locations!
Hanging Pants Media is a media planning and buying firm specializing in outdoor and out-of-home media, ranging from traditional billboards to mobile phones, to wallscapes and transit (taxi, bus, rail, shelters, benches), to airports, shopping malls, movie theaters, gas stations, c-stores and more.
Hanging Pants Media brings over 35 years of media experience to the table. We know the medium, we know the market and we know how to provide our clients with the best solution for their needs.
In an era when traditional media advertising is being ignored or tuned out and online advertising is being blocked by viewers or inflated by "bots", billboards have emerged from a cluttered media landscape as a powerful choice for both brand building and business generating advertising. We can find you the best billboards on I-95, I-595, The Florida Turnpike, US 1/Federal Highway and other high profile areas throughout South Florida.
Whether you want to reinforce or extend an outdoor advertising program through geo-fencing or geo-targeting, or target these hand-held billboards for a stand-alone marketing program, mobile phone advertising is the ultimate location-based marketing tool. Geo-target specific counties (Palm Beach, Broward, Miami-Dade) or specific markets like Miami, Fort Lauderdale, Pompano Beach, Boca Raton, Delray Beach, Palm Beach, etc. Add in layers of demographic targeting for income, business, education, purchase influences and more.
Transit advertising, through bus, rail, shelters, platforms, benches and more, appears where people are on the go and open for suggestions. Pedestrians and travelers alike can be targeted effectively and efficiently. We work with all the major service providers, including Miami-Dade Transit (Metrobus, Metrorail), Broward County Transit (BCT), Palm Tran and Tri-Rail. Speciality providers, such as the Downtown Fort Lauderdale Sun Trolley and Riverwalk Water Trolley are also available.
Taxis go where people go, providing an exclusive ad environment both outside and inside the cab. Target the business traveler, tourists and folks out for a night of entertainment. Increase visibility and reach at high traffic destinations, such as Miami International Airport, Fort Lauderdale International Airport, South Beach, Miami Beach, Wynwwood, Miami Design District, Riverwalk, Hard Rock Stadium, Marlins Park, Magic City Casino, Hialeah Park, Gulfstream Park, Isle Casino, Seminole Hard Rock Casino and more.
The cinema experience is unique, with 40-50 foot screens, no distractions, no clutter and no ad skipping devices! Reach a highly engaged and captive audience that can be targeted by neighborhood, matching up with advertiser's specific needs. We work with all the established movie theater chains, as well as the newer art-house and upscale dine-in venues. Leverage the promotional power of Hollywood, with local audiences that drive your sales!
Stand above the crowd and make your advertising campaign a city landmark! Affixed to buildings in heavily trafficked areas and visible from a great distance, wallscapes provide maximum impact for creative messages. Walls are perfect for penetrating urban centers and vary in size, providing endless creative options.
Gas stations, c-stores, shopping malls and more: Hanging Pants Media will consult with you and find the best product to meet your needs...and stay in budget!
Check out this great video on OOH. Permission for use granted by the Outdoor Advertising Association of America (OAAA.org).
Interesting YouTube video with a look at how some of the world’s most valuable brands are using OOH around the world.